If I were a gambling man, I would go ahead and drop a tidy sum on Fred Thompson NOT finishing in the top three if there is any truth to this article. The important part:
Thompson, his wife and advisers in Washington and Tennessee also are drawing up plans for a new style of campaign that would rely heavily on technology and his celebrity status to avoid some of the slogging through the snow in Iowa and New Hampshire that is normally required of White House hopefuls.Quite honestly, whoever is selling Thompson on this strategy needs to be slapped. . .TWICE. We are not at the point where you can do this as a primary strategy. It can be helpful as part of a strategy, but cannot be your entire campaign.
The advisers say Thompson, who plays District Attorney Arthur Branch on NBC's "Law & Order," is researching ways to use technology -- including the Web, videoconferences and teleconferences -- to harness the enthusiasm for his candidacy among grass-roots bloggers and activists. The campaign also would rely on large events, such as those that have in part supplanted country-store campaigning for some in the Democratic field.
"Well-known candidates can do things a little differently," explained one adviser. "You show up, you're accessible, but you don't have to go to every county seat several times."
Thompson's celebrity is quite simply not that big. People know him, but not in a way that transcends everything. He will need to slog it out in the snow or he will be in a lot of trouble. What is the age of the average voter voting in the Republican primaries? Is using "the Web, videoconferences and teleconferences -- to harness the enthusiasm for his candidacy among grass-roots bloggers and activists" going to grab these voters? I'm big on the technology and politics, but we are at least a decade away from the Internet having a large effect on electioneering.
Actually, if Thompson were to hire me, I would advise him to talk to Joel Surnow and sign on to play the President in next season's edition of 24. Get people to get used to the idea that way. I guarantee that it would be a far more effective strategy that what is laid out here.